Business Office: (608) 262-1688
Hiring & Staffing Office: (608) 262-2076
Field Office: (608) 263-0860
Fax: (608) 262-8432
The University of Wisconsin Survey Center
University of Wisconsin - Madison
1800 University Ave. Rm 102
Madison, WI 53726
DESCRIPTION
The Badger Poll is a statewide random-digit-dial (RDD) telephone
survey of approximately 500 Wisconsin adults. One adult per
household is randomly selected to complete the interview. Topics
on the Badger Poll include people's opinions about political matters,
the economy, and their communities. The Badger Poll also serves
as an omnibus survey where clients with an interest in a statewide
telephone sample can add questions to the survey.
This project has been generously supported by funds from the University of Wisconsin-Madison.
Project Director: Chad Kniss
Faculty Investigator as of April 2006: Kathy Cramer Walsh - Website
Data for the Badger Polls are archived with the Data and Program Library Service (DPLS). The DPLS is the central repository of data collections used by the social science research community at the University of Wisconsin-Madison. A keyword search of the DPLS Catalog will display all of the Badger Polls currently archived with the DPLS.
Badger Poll #26
Sample Size: 521
Dates in Field: April 15 to April 24, 2008
Press Releases:
- WISCONSIN RESIDENTS' SENTIMENTS ON THE PRESIDENTIAL ELECTION
- PUBLIC OPINION IN WISCONSIN ON THE ECONOMY
- WISCONSINITES' OPINIONS ON SOME ENVIRONMENTAL ISSUES
- WISCONSINITES' OPINIONS ON HEALTH CARE REFORM
- OPINIONS ON THE IRAQ CONFLICT AFTER FIVE YEARS
- WISCONSINITES' SATISFACTION WITH STATE AND NATIONAL POLITICS
Badger Poll #25
Sample Size: 507
Dates in Field: November 27 to December 5th, 2007
Press Releases:
- WISCONSINITES' OPINIONS ON THE 2008 PRESIDENTIAL RACE AS 2007 DRAWS TO A CLOSE
- PUBLIC OPINION IN WISCONSIN ABOUT REFORMING THE STATE'S HEALTHCARE SYSTEM
- THE ECONOMIC OUTLOOK OF WISCONSINITES: LATE FALL 2007
- UPDATED TRENDS IN PUBLIC OPINION AMONG WISCONSINITES
Badger Poll #24
Sample Size: 502
Dates in Field: June 7th to June 15th, 2007
Press Releases:
- A FIRST LOOK AT PUBLIC OPINION IN WISCONSIN ON THE 2008 PRESIDENTIAL RACE
- PUBLIC OPINION IN WISCONSIN ON STATE ISSUES AND POLITICS LATE SPRING 2007
- WISCONSINITES' VIEWS ON NATIONAL ISSUES AND POLITICS LATE SPRING 2007
Badger Poll #23
Sample Size: 508
Dates in Field: October 18th to October 26th, 2006
Press Releases:
- WISCONSIN STATEWIDE ELECTIONS - NOVEMBER 2006
- WISCONSINITES’ VIEWS ON BUSH, IRAQ AND THE TWO MAJOR POLITICAL PARTIES
Badger Poll #22
Sample Size: 508
Dates in Field: June 23 to July 2nd, 2006
Press Releases:
- THE GUBERNATORIAL, SENATE, AND ATTORNEY GENERAL'S RACES IN WISCONSIN
- CORRUPTION IN THE STATE AND FEDERAL GOVERNMENT
- SAME SEX MARRIAGE AND DEATH PENALY REFERENDUMS
- NATIONAL AND INTERNATIONAL POLITICS
- STEM CELL RESEARCH AND IMMIGRATION
Badger Poll #20
Sample Size: 501
Dates in Field: March 8 to 16, 2005
Press Releases:
Badger Poll #19
Sample Size: 503
Dates in Field: January 4 to 12, 2005
Press Releases:
Badger Poll #18 (Pre-Election)
Sample Size: 545
Dates in Field: October 23 to 27, 2004
Press Releases:
Badger Poll #17
Sample Size: 508
Dates in Field: September 15th to 21, 2004
Press Releases:
- PRESIDENTIAL ELECTION: A SEPTEMBER SNAPSHOT
- THE SENATE RACE IN MID-SEPTEMBER
- IRAQ AND THE CAMPAIGN
- CAMPAIGN ADS AND PERCEPTIONS OF THE ECONOMY (SEPT. 2004)
Badger Poll #16
Sample Size: 504
Dates in Field: June 15 to 23, 2004
Press Releases:
- CAMPAIGN IN JUNE 2004
- IRAQ & BUSH'S LEADERSHIP:JUNE 2004
- SENATOR FEINGOLD & THE RACE FOR RE-ELECTION
- RONALD REAGAN: LOOKING BACK & POSSIBLE HONORS
Badger Poll #15
Sample Size: 511
Dates in Field: April 20 to 28, 2004
Press Releases:
- EVOLVING PRESIDENTIAL RACE
- BUSH AS A LEADER, IRAQ & THE CAMPAIGN
- PERCEPTIONS OF DISCRIMINATION 50 YEARS AFTER BROWN
- PERCEPTIONS OF WISCONSIN'S JUNIOR SENATOR
Badger Poll #14
Sample Size: 500
Dates in Field: March 23 to 31, 2004
Press Releases:
- PRESIDENTIAL RACE IN EARLY SPRING
- DRUNK DRIVING AND THE ATTORNEY GENERAL
- IRAQ AND BUSH
- FEINGOLD RATINGS COMPARED TO OTHER FEDERAL OFFICEHOLDERS IN SPRING
- COURTS, HOMOSEXUALITY, AND GAY MARRIAGE
- PERCEPTION OF THE FEDERAL INCOME TAX SYSTEM
- PERCEPTIONS OF THE MAJOR PARTY CANDIDATES
Badger Poll #13
Sample Size: 502
Dates in Field: January 27 to February 4, 2004
Press Releases:
- PRESIDENTIAL POLITICS AS THE PRIMARY APPROACHES
- VIEWS OF FEINGOLD COMPARED TO OTHER FEDERAL OFFICEHOLDERS
- EVOLVING VIEWS OF IRAQ
- SUPPLEMENTARY RELEASE: GAMBLING COMPACTS
Badger Poll #12
Sample Size: 510
Dates in Field: December 2 to 9, 2003
Press Releases:
>>
- THE PRESIDENTIAL ELECTION AT THE CLOSE OF THE YEAR
- THE SITUATION IN IRAQ
- ISSUES IN THE EVOLVING CAMPAIGN FOR THE WHITE HOUSE
- GAY MARRIAGE HOMOSEXUALITY AND THE LAW
- SELECTED VIEWS OF THE BREWERS' FRANCHISE
- GROSS NATIONAL SPIRIT
- END OF YEAR VIEWS OF GOVERNOR & STATE
Badger Poll #11
Sample Size: 511
Dates in Field: October 21 to 28, 2003
Press Releases:
- SETTING THE STAGE: PRESIDENT BUSH ONE YEAR OUT
- GUNS, GUN CONTROL AND CONCEALED CARRY
- SENATOR RUSS FEINGOLD IN FALL 2003
- IRAQ & THE BUSH ADMINISTRATION: VIEWS IN FALL 2003
- PERCEPTIONS OF THE GOVERNOR AND STATE
- THANKSGIVING IN THE BADGER STATE
Badger Poll #10
Sample Size: 511
Dates in Field: August 18 to 27, 2003
Press Releases:
- STATE FISCAL SITUATION
- VIEWS OF IRAQ IN LATE SUMMER 2003
- VIEWS OF BUSH AS THE RE-ELECTION RACE GETS UNDERWAY
- GROSS NATIONAL SPIRIT: AUGUST 2003
- HOMOSEXUALITY AND THE LAW: THE VIEW FROM WISCONSIN
Badger Poll #9
Sample Size: 503
Dates in Field: May 13 to 21, 2003
Press Releases:
Badger Poll #8
Sample Size: 509
Dates in Field: April 7 to 15, 2003
Press Releases:
- VIEWS OF THE WAR IN IRAQ
- GENERAL VIEWS OF THE GOVERNOR AND THE FISCAL SITUATION
- WISCONSIN STATE GOVERNMENT AND EMPLOYEES IN COMPARATIVE CONTEXT
Badger Poll #7
Sample Size: 504
Dates in Field: March 4 to 12, 2003
Press Releases:
- ATTITUDES TO IRAQ AND THE POSSIBILITY OF WAR
- STATE POLITICS AND THE FISCAL SITUATION
- BUSH'S STANDING ON THE BRINK OF WAR
- GAMBLING AND THE STATE
Badger Poll #6
Sample Size: 504
Dates in Field: February 11 to 19, 2003
Press Releases:
- WAR WITH IRAQ AND VIEWS OF THE COMMANDER IN CHIEF
- PERCEPTIONS OF THE GOVERNOR AND THE STATE BUDGET PROCESS
- ECONOMIC OUTLOOK IN FEBRUARY
- SPACE: THE SHUTTLE AND BEYOND
- RATINGS OF OFFICEHOLDERS
- GENDER AND OCCUPATIONS
Badger Poll #5
Sample Size: 514
Dates in Field: January 7 to 15, 2003
Press Releases:
- THE NEW ADMINISTRATION AND STATE FISCAL CHOICES
- BUSH PERCEPTIONS AND THE USE OF FORCE
- RELIGION AND THE PUBLIC SPHERE; SIDEBAR ON HOLIDAYS
- GROSS NATIONAL SPIRIT
- SPEEDING ON WISCONSIN HIGHWAYS
Badger Poll #4
Sample Size: 501
Dates in Field: October 24 to 29, 2002
Press Releases:
Badger Poll #3
Sample Size: 539 (oversample of registered voters)
Dates in Field: September 17 to 26, 2002
Press Releases:
- 2002 Gubernatorial Campaign in September 2002
- Issues and the State of the State in the Campaign
- Views of George W. Bush as the Nation Considers War
- Perceptions of the Economy: September 2002
- Outlook for Retirement
- Flying and Security
- The Pre-election View: Findings from the Badger Poll
Badger Poll #2
Sample Size: 524
Dates in Field: June 8 to 17, 2002
Press Releases:
- Gubernatorial Campaign At An Early Stage
- Perceptions Of The State And Governmental Climate
- Wisconsin Views Of George Bush In June of 2002
- Chronic Wasting Disease
- How Are We Doing In Wisconsin? Introducing The Gross National Spirit Index
- Wisconsin Residents Consider The Climate
- Automobile Travel And The Problem Of Drunk Driving
Inaugural Badger Poll #1
Sample Size: 597
Dates in Field: March 5 to 17, 2002
Press Releases:
- Governor Mccallum's Performance And The State Budget Situation
- President Bush In The Mind Of Wisconsin Residents
- Views Of Wisconsin, Its Government, And The Tax Structure
- Patriotism And Its Place In Wisconsin Hearts And Schools
- The Space Program And Our Place In The Universe
- Perceptions Of The Economy

